Business Development and Recruitment campaign


The challenge

Taking a second generation family business and updating their marketing and recruitment to keep pace with the changing marketplace. Created materials to position the business for today’s marketplace. 

• Conducted competitor analysis in order to design effective internet marketing and social media campaigns. 

• Created specific materials to attract new staff to the family business. 

• Revamped the waiting rooms of the business with updated signage. 

• Innovative distribution plan of materials coupled with competitor analysis. 

• Helped transition the business to a single location while finding potential buyers for the equipment.

Worked with the owner to fulfill the business needs and streamline to operations through successful marketing campaigns and effective signage. Today Redlich Transmission continues their success and is a trusted member of the local business community.