Why Every Pixel has a Purpose
How deeply should you immerse yourself in a client’s world? It’s a question every B2B company must answer—whether you’re delivering a product or a service. At MARQUEE, we pride ourselves on becoming extensions of our clients’ teams. That commitment yields results, but it also comes with responsibility – especially when we get it wrong.
Mastering Client Knowledge
How deeply should you immerse yourself in a client’s world? It’s a question every B2B company must answer—whether you’re delivering a product or a service. At MARQUEE, we pride ourselves on becoming extensions of our clients’ teams. That commitment yields results, but it also comes with responsibility – especially when we get it wrong.
The Website Is Dead… Long Live the Website!
There’s a nasty little rumor going around that traditional websites, as a marketing tool for businesses, are no longer necessary or relevant. After all, why would anyone still need a website with the proliferation of mobile apps, social media, and other platforms such as AI and chatbots that allow you to engage with your target audience?
The truth is that a professional website that integrates current technology and focuses on the user experience is still a vital part of your business’s online presence. Here’s why websites still matter:
My Robot Critic — Harnessing the Power of AI to Benefit Your Business
I’m a writer and have been all my life. I published my first story in the 2nd grade in the school newspaper (remember those?). Over the decades, I honed my writing skills and built a career crafting everything from radio spots to press releases to magazine articles and even full-length books. It’s pretty much the only thing I can do. But I can do it well.
You Should Read This! — How to Grab Your Audience’s Attention and Keep It
I’m a writer and have been all my life. I published my first story in the 2nd grade in the school newspaper (remember those?). Over the decades, I honed my writing skills and built a career crafting everything from radio spots to press releases to magazine articles and even full-length books. It’s pretty much the only thing I can do. But I can do it well.
Man vs. the Machine
I’m a writer and have been all my life. I published my first story in the 2nd grade in the school newspaper (remember those?). Over the decades, I honed my writing skills and built a career crafting everything from radio spots to press releases to magazine articles and even full-length books. It’s pretty much the only thing I can do. But I can do it well.
Boring to Brilliant: B2B’s Bold New Creative Renaissance
The days of boring B2B marketing are over. Businesses are finally realizing that creativity isn’t just a “nice-to-have”—it’s a necessity.
Campaign Fatigue: Overwhelming your audience hurts more than it helps
As someone who has always been politically active, I’ve spent the last several presidential elections going door to door, advocating for candidates I believed in. This year, I planned to do the same, especially if there was a shake-up in the candidacy. But instead, I’ve found myself doing nothing. It’s not because I’ve lost interest in the election but because the overwhelming flood of texts, emails, and messages from both political parties has pushed me away.
Capturing Fall’s Micro-Moments to Reaching Customers When It Matters
As fall rolls in, so do opportunities for your business to capture key moments when customers are searching for seasonal ideas, products, or services. By optimizing your online presence and being ready to meet their needs in these quick, intent-driven micro-moments, you can turn casual browsers into loyal customers. Don’t miss out on this chance to stand out this season!
@*&$ – I mean – LIFE Happens
As entrepreneurs, we dedicate ourselves to building our businesses and capitalizing on new opportunities. Yet, no matter how well-planned our strategies may be, personal hardships have a way of disrupting even the best-laid plans.
