Beyond Chat GPT: A Guide to Different Types of AI

Beyond Chat GPT: A Guide to Different Types of AI

As digital marketers, we know that trying to keep up with new technology is extremely daunting.  Artificial intelligence is no different. The rise of Chat GPT has shed light on the opportunities that AI creates, but Chat GPT isn’t the full extent of AI. AI has many different facets, which can help businesses grow and create content easier than ever before, so let’s dive into what AI is, the types of AI that exist, and how you can start using AI for marketing today.

A Bot Can’t Replace A Human When It Comes to Content

A-Bot-Cant-Replace-A-Human-When-It-Comes-To-Content

At this point, we’ve all heard of ChatGPT (if you haven’t, check out this article for a brief introduction). Whether you believe that it’s a helpful tool or a looming threat, the one question that everyone is asking is: can a bot really replace a human when it comes to creating content?  Most experts are […]

A Beginner’s Guide to Navigating ChatGPT

A-Beginners-Guide-To-ChatGPT

Unless you’ve been living under a rock recently, you’ve probably at least heard of ChatGPT.  Launched in November 2022 by the same creators behind DALLE•2 and Whisper, ChatGPT has taken the internet by storm. 

Create a Killer Content Marketing Strategy for 2023

The evolution of marketing is an amazing thing. As our culture changes, the way we market our products and services does too. Content is still a key piece when it comes to marketing. If you don’t have appropriate content, you will not keep users’ attention. In order to keep your audience’s attention, keep in mind these four key points when you are creating content in any form.

Using Influencer Marketing to Boost Your Marketing Strategy

What if someone told you that the oldest marketing tactic of all time is currently, and always has been, the most effective marketing tactic today? Yes, this marketing strategy is more effective than TV advertisements, direct selling, newspaper articles, email marketing, and just about every other strategy you can think of. This marketing tactic is something that you subconsciously participate in every day of your life. It is called “word-of-mouth”.