Is this the end of Twitter?
Going, going, gone! Does it ever feel like just when you get the hang of one social media platform, it falls off the face of the earth and there are two more to learn in its place? We get the feeling.
The Ultimate Guide to Brand Storytelling
“Content strategy.” “Influencer marketing.” “Artificial intelligence.” If you are a marketer (or even if you’re not), you probably have heard all these buzzwords – and more – countless times in meetings, newsletters, or on social media.
Beyond Chat GPT: A Guide to Different Types of AI
As digital marketers, we know that trying to keep up with new technology is extremely daunting. Artificial intelligence is no different. The rise of Chat GPT has shed light on the opportunities that AI creates, but Chat GPT isn’t the full extent of AI. AI has many different facets, which can help businesses grow and create content easier than ever before, so let’s dive into what AI is, the types of AI that exist, and how you can start using AI for marketing today.
How to Amp Up Your LinkedIn Profile
In today’s digital age, it seems like everything has a virtual component. From social media to your garage door, you can access everything through the internet. So naturally, even your professional life has an app – LinkedIn. Most of the professional world has figured this out by now, so standing out on LinkedIn starts with one crucial question: How can you amp up your LinkedIn?
A Bot Can’t Replace A Human When It Comes to Content
At this point, we’ve all heard of ChatGPT (if you haven’t, check out this article for a brief introduction). Whether you believe that it’s a helpful tool or a looming threat, the one question that everyone is asking is: can a bot really replace a human when it comes to creating content? Most experts are […]
A Beginner’s Guide to Navigating ChatGPT
Unless you’ve been living under a rock recently, you’ve probably at least heard of ChatGPT. Launched in November 2022 by the same creators behind DALLE•2 and Whisper, ChatGPT has taken the internet by storm.
Facebook Ads: Are they still worth it in 2023? [Complete Guide]
The short answer is yes! But how can you make them work for your business? As 2023 begins, platforms like TikTok and Instagram seem to have taken over. But, Facebook still has the highest reach of any social platform– making it a must-have for business owners.
Create a Killer Content Marketing Strategy for 2023
The evolution of marketing is an amazing thing. As our culture changes, the way we market our products and services does too. Content is still a key piece when it comes to marketing. If you don’t have appropriate content, you will not keep users’ attention. In order to keep your audience’s attention, keep in mind these four key points when you are creating content in any form.
How to Manage an Event Successfully
Events are meant to bring people together. Oftentimes, people come to events to either meet people with similar interests or enjoy the company of other people. Sometimes, people come to events to learn something new or to help a cause. Regardless of why people come to events, there are MANY components that go into planning these successful events.
Using Influencer Marketing to Boost Your Marketing Strategy
What if someone told you that the oldest marketing tactic of all time is currently, and always has been, the most effective marketing tactic today? Yes, this marketing strategy is more effective than TV advertisements, direct selling, newspaper articles, email marketing, and just about every other strategy you can think of. This marketing tactic is something that you subconsciously participate in every day of your life. It is called “word-of-mouth”.
