Campaign Fatigue: Overwhelming your audience hurts more than it helps

As someone who has always been politically active, I’ve spent the last several presidential elections going door to door, advocating for candidates I believed in. This year, I planned to do the same, especially if there was a shake-up in the candidacy. But instead, I’ve found myself doing nothing. It’s not because I’ve lost interest in the election but because the overwhelming flood of texts, emails, and messages from both political parties has pushed me away.

Capturing Fall’s Micro-Moments to Reaching Customers When It Matters

As fall rolls in, so do opportunities for your business to capture key moments when customers are searching for seasonal ideas, products, or services. By optimizing your online presence and being ready to meet their needs in these quick, intent-driven micro-moments, you can turn casual browsers into loyal customers. Don’t miss out on this chance to stand out this season!

@*&$ – I mean – LIFE Happens

As entrepreneurs, we dedicate ourselves to building our businesses and capitalizing on new opportunities. Yet, no matter how well-planned our strategies may be, personal hardships have a way of disrupting even the best-laid plans.

From Slavic Revolutions to Marketing Campaigns

“Blueprint for Revolution” by Srdja Popovic may seem an unusual choice for a marketer, but its lessons on nonviolent activism resonate deeply with marketing strategies. The book emphasizes the power of humor, understanding your audience’s values, and the importance of strategy and patience—key principles that align with effective marketing campaigns. It reinforces the idea that change is possible, whether you’re leading a revolution or building a brand.

5 Design Mistakes That Are Hurting Your Brand

Discover the 5 common design mistakes that could be hurting your brand and learn how to avoid them. From ensuring consistency to optimizing for mobile, MARQUEE’s expert tips will help you create impactful, user-friendly designs that elevate your brand and resonate with your audience.

The Ultimate Guide to Brand Storytelling

The Ultimate Guide to Brand Storytelling

“Content strategy.” “Influencer marketing.” “Artificial intelligence.” If you are a marketer (or even if you’re not), you probably have heard all these buzzwords – and more – countless times in meetings, newsletters, or on social media.

How to Amp Up Your LinkedIn Profile

How to Amp Up Your LinkedIn Profile

In today’s digital age, it seems like everything has a virtual component. From social media to your garage door, you can access everything through the internet. So naturally, even your professional life has an app – LinkedIn. Most of the professional world has figured this out by now, so standing out on LinkedIn starts with one crucial question: How can you amp up your LinkedIn?

The Importance of Social Media Branding Consistency

Maintaining branding consistency is important for any company to succeed. Whether that is branding through television ads, product packaging, social media platforms, or email newsletters, it is important for all these outlets to provide a consistent message. But why is consistency important?