Create a Killer Content Marketing Strategy for 2023
The evolution of marketing is an amazing thing. As our culture changes, the way we market our products and services does too. Content is still a key piece when it comes to marketing. If you don’t have appropriate content, you will not keep users’ attention. In order to keep your audience’s attention, keep in mind these four key points when you are creating content in any form.
Using Influencer Marketing to Boost Your Marketing Strategy
What if someone told you that the oldest marketing tactic of all time is currently, and always has been, the most effective marketing tactic today? Yes, this marketing strategy is more effective than TV advertisements, direct selling, newspaper articles, email marketing, and just about every other strategy you can think of. This marketing tactic is something that you subconsciously participate in every day of your life. It is called “word-of-mouth”.
The Importance of Social Media Branding Consistency
Maintaining branding consistency is important for any company to succeed. Whether that is branding through television ads, product packaging, social media platforms, or email newsletters, it is important for all these outlets to provide a consistent message. But why is consistency important?
Is Instagram Still Good for Social Media Marketing in 2022?
The social media world is evolving, and it’s evolving quickly. When TikTok entered the social media landscape, it forever changed the game. Marketers everywhere are trying their best to keep up with the ever-changing world of social media and some social media users argue that Instagram is dying, and TikTok killed it, or as The Buggles would say, Video Killed the Instagram Star.
Pinterest, Who Needs It?
Pinterest is somewhat of a sleeping bear in the social media industry. Pinterest users are 47 percent more likely to be introduced to brand-new products than users on any other social platform.
How Often Is Too Often to Post on Social Media?
It’s a rather simple question, but the answer is complicated. If you don’t maintain an active presence on your social media profiles, customers are likely to choose another business when searching for local products and services.
Best Social Media to Utilize for Your Business in 2022
In the world of marketing, social media has become one of the most essential platforms to expand the digital reach of your business. Having a social media presence for your business in 2022 is not just a cool luxury, it’s vital because so many people use social media today.
