Why Every Event Needs a Face
From Bad Bunny at the Super Bowl to Stan the Pieróg at local festivals, the most memorable events share one thing: a recognizable face. Mascots and visual personas create connection, spark engagement, and turn ordinary moments into lasting memories. This article explores why characters matter, how they strengthen community identity, and why every event benefits from a face people can rally around.
Winter Got You Down? Heat Things Up Through Proactive Marketing!
Late winter can feel slow and discouraging, but it’s actually the perfect time to lean into proactive marketing. From refreshing your website to reconnecting with past clients and sharing your best work, these simple steps can help you stay visible, build momentum, and set your business up for a strong spring.
Design Discovery on the Road
A weekend volleyball tournament turns into an unexpected lesson in design, history, and adaptive reuse. This post explores how The Orbit Hotel’s NASA roots and mid‑century aesthetic sparked fresh creative inspiration on the road.
Celebrating 15 Years of Community Impact
A look at MARQUEE’s anniversary logo design for Your Community Foundation of North Central West Virginia, created to honor 15 years of service, stewardship, and regional impact. This project celebrates continuity, trust, and the power of community‑centered philanthropy.
Staying Focused when the World is Unraveling
A grounded reflection on leading, working, and staying centered when the world feels heavy. This post explores how to hold space for grief, uncertainty, and responsibility while still showing up with intention.
Getting Down to Business — Your 2026
We trade holiday cookies for calendars and to-do lists this month, making it the perfect time to reset how you show up, grow, and connect. In this month’s feature, we’re breaking down three practical (and slightly humorous) marketing resolutions that can help you find more customers, strengthen your brand, and finally get serious about social media—without burning out by February.
The Stories We Carry Forward
One moment, you’re a child on the floor near the Christmas tree, surrounded by siblings, wrapped in the quiet certainty that someone older and steadier is holding everything together. Next, you’re grown—trying your best to recreate the magic, exhausted, determined, and hoping no one notices how tired you are because the moment matters more than you do.
Delivering Data (and packages) this Holiday Season
If you spot a UPS truck racing against the holiday clock this month, there’s a chance Matt Abramowski is behind the wheel.
During the busiest season of the year, Matt pulls double duty—serving as a seasonal UPS driver while continuing his work at MARQUEE Creatives as our CRM and Data Systems Specialist. It’s a demanding schedule, but one that perfectly reflects Matt’s work ethic, reliability, and willingness to step up when things get hectic…qualities our nonprofit clients benefit from year-round.
Looking Back – Your Year-End Marketing Review
As one year comes to a close and another begins, it’s natural to look back at the previous year to review your successes and, yes, your failures. For example, in 2025, I was able to stay fairly consistent in posting to my Substack, with over 40 published posts! Woohoo! That said, I only added 78 new subscribers, which is 4,922 short of my goal for the year. Oh, well. At least I learned a valuable lesson: I need to lower my expectations.
Art that lives with you—literally.
I’m excited to share one of my most enjoyable, creatively freeing projects: a landing page for the local tattoo shop Upper Level Tattoo. This project was a fun departure from my usual work, giving me the chance to break the mold and lean into something truly playful. I’ve been contemplating my first tattoo for years, and while I’m still deciding, I’m pretty sure I know where I’d go—the talent at Upper Level Tattoo is exceptional.